Nike is making jerseys for League of Legends teams in China
From the NBA to FC Barcelona, Nike dresses some of the biggest athletes in the world — and now the company is turning its attention to gaming. Today Nike and the League of Legends Pro League, China’s biggest e-sports competition, announced a deal that would see Nike become the official apparel provider for the league. That includes clothing, sneakers, and, eventually, team jerseys. The LPL says that the first Nike-designed jerseys will be unveiled during the 2019 League of Legends World Championship in Paris later this year. The deal runs through the 2022 season.
The LPL debuted back in 2013 and currently features 16 teams, along with big-name sponsors like Mercedes-Benz. The league has been gaining popularity and prominence in recent...
from The Verge - All Posts https://ift.tt/2GVkMPt
Comments
Post a Comment